Real email productivity.
Today, Baydin helps its customers focus on email that matters, when it matters. Our tools allow for reading and responding to messages faster and more decisively than before. These achievements mark only a small part of how we envision the company growing.
Our mission is to make productivity software that encourages people to be more productive. Some of the beliefs that will guide us as we work toward this mission include:
- Context-aware. The next revolution in productivity software will come from software that analyzes the context of what we are working on and adds value on top of it. Leading the shift will require technical skills that few teams have. Fortunately, we have these skills, and cloning the functionality will remain difficult for years to come.
- Sensible defaults. Context-aware systems will not be perfect, and spending time trying to make them so is a task for academic researchers. Instead, the system needs to supply an easy way for users to change mistakes, without imposing too heavy a burden on them. Designing this interaction properly will be a major challenge, which our team is well suited to conquer.
- Persuasive Software. Research in practical psychology continues to uncover surprising truths about how our minds work. Our productivity software will incorporate the results of that research into broad, horizontal products. Designing these interactions will require significant skill and discretion, as we have learned from The Email Game.
- Communication first. Applying our core productivity themes to communication and collaboration software will result in the greatest impact. We will not make the mistake of trying to build a competitor to all of Microsoft Office in one fell swoop, and we will likely never make a spreadsheet.
- Data-Driven. We believe that data is the closest approximation to the truth. We will base our decisions, wherever possible, on the results of statistically-significant measured data.
- Respectful software. We will not make software that helps one party profit at the expense of another. There is a fundamental conflict in the email space. Some companies seek to profit by increasing the effectiveness and intrusiveness of gray email, to the detriment of our privacy and our ability to choose how we spend our attention. We seek to profit by increasing the effectiveness of everyone else.
Alex Moore
CEO
Alex does whatever he must, including but not limited to the slaughter of innocents, to keep Baydin up and running. On weekends, he solicits "angel investors" for Baydin off the coast of Somalia, operating under the name Brownbeard.
When neither pillaging nor developing, Alex enjoys watching Alabama football games, cooking in an eclectic Southeast-Asian-Southeastern-US fusion style, and kayaking in slow-moving streams.
Alex has a SB and MEng in Electrical Engineering and Computer Science from MIT. He previously worked at Analog Devices.
Mike Chin
Chief Architect
Were Python a Cobra, Mike would be her charmer. Blessed with preturnatural patience, a voracious appetite for Ramen, and a deep-seated love of elegant function naming conventions, Mike produces fabulous code at a frightening pace.
If we released it, and it actually works, Mike probably wrote it. In his spare time, Mike enjoys rocking out on plastic instruments, watching television shows in languages he doesn't understand, and writing about robots and spaceships.
Before becoming our Chief Architect, Mike attended Dartmouth, earning a BA in Computer Science.
Aye Moah
Chief of Product
Moah insists that people call her by her last name. A designer with a nose for code and a taste for funnel analysis, she can alternately be found on the phone with customers and elbows-deep in CSS. She designs all of the attractive, usable things that Baydin builds.
Moah specializes in finding little ethnic restaurants with fantastic food and questionable hygiene. She has a knack for ordering whatever you wish you'd ordered when the food arrives and has a longer arm-to-height ratio than Michael Phelps.
Moah holds a Computer Science degree from MIT and previously designed software at much bigger, though less awesome, companies.
Jeremy Long
Support & Office Maven
Jeremy is our man of all things non-technical. Keeping the rest of Baydin, Inc. focused on other aspects of running a start-up. From social media, to content creation, blogging, support, and managing our sales efforts; he wears many hats with ease (no pirate hats of course!).
Originally from Western Kansas, he loves open spaces, pancakes, sunsets, science fiction, and a good glass of wine.
Jeremy studied philosophy at the Catholic University of America and worked in several Washington, DC restaurants before relocating to San Francisco to pursue a life in tech. He is currently taking several computer science classes at CCSF in his spare time.
It's not just a made up word! Baydin means "foretelling the future through magic" in Burmese. Baydin intends to make software that feels like magic.
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